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Highlights - 11/09/2015
A European Tour of cinemas that dare to take a completely new approach
For a few weeks now, two young French people have been travelling across Europe visiting unusual cinemas. This "European Tour of Cinemas" follows on from a "French Tour" in the summer of 2014. The aim is to share initiatives, experiences and specific management approaches with both professionals and the general public, primarily using web tools. A book about the French tour, "Rêver les cinémas, demain" (Imagine Tomorrow's Cinemas) has already been published earlier this year.
This project, financed in part through crowdfunding, has enjoyed a good level of coverage in the French press (Le Monde, Libération, Le Figaro). It was initiated by Agnès Salson, a graduate of the French state film school Fémis (distribution/cinema management programme) and her film director friend, Mikael Arnal. Their long-term goal is to run a venue in provincial France that in addition to screening films will also be a production space for local filmmakers.
Our two globetrotters have already travelled through Spain, Italy, Greece and Bulgaria. There are detailed reports on the Cineciutat in Palma de Mallorca (a member of Europa Cinemas) and the Numax in Santiago de Compostela on their website.
We will relive their travels with them at the next Europa Cinemas Conference in Prague on November 27-29th. You can also follow their project on their website and Facebook page.
Excerpts from an interview published on the website of the Café des Images in Hérouville-Saint-Clair:
"We are living in a world of animated images that largely passes cinemas by. Why should film continue to be the superior art form, the only one to appear on the big screen? Why shouldn't video games, clips and other formats also have venues?
To give an example, we have noticed that there isn't a refurbishment project that doesn't include plans for a bar, café or meeting space.
I believe we are only just coming up with an overall concept for cinemas that will successfully work in harmony with the digital environment.
There are also venues that have been set up by local residents themselves in countries in financial difficulty where paying a programmer is not an option. These are the places we are most interested in finding out about. We want to understand how a cinema can continue to be run in an inventive way when it would otherwise have been closed down.
Today, everyone has a vision of what makes a work of art. The problem with individual programmers is that they choose films based solely on their own points of view. This is no longer possible. Firstly, because too many films are released every week and secondly, because management structures have changed with digital technology. Hierarchies are by-passed. A long-term vision that is more consistent across different media can only be achieved through teamwork".