News / The Network Imprimer
The Network - 19/12/2011
Award for Entrepreneur of the Year: Prize-giving ceremony at Kino Muranow
Roman Gutek received the Europa Cinemas award for best Entrepreneur in the Kino Muranow on Sunday 18th December 2011. The ceremony took place on the occasion of the premiere of LE HAVRE, in the presence of Claude-Eric Poiroux and Fatima Djoumer.
"It is an award both for my personal involvement as well as the involvement and work of my teams" – Roman Gutek
Roman Gutek is rewarded this year for the ongoing steadfastness with which he has launched new projects. His motto: "Show good films to the widest possible audience."
Gutek operates the Kino Muranów (2 screens) near Warsaw's historic centre. Established in 1955, taken over by Roman Gutek in 1994 and directed since 2011 by Izabela Wierzbinska, the Muranów received the Europa Cinemas Best Programming award in 2004, ten years after joining the network.
With his distribution company Gutek Film Ltd, established in 1994 and now a reference catalogue for arthouse films in Poland, Gutek turned his attention to children in 2010 with the label Mały Gutek, a selection of European animated films for 5-10 year olds. Young audiences are very much appreciated at the Muranów, which notably schedules Sunday morning screenings twice a month for parents and their youngsters. The lights and sound are turned down in the theatre… and the hallway is filled with strollers and tables for changing nappies.
Roman Gutek is also the creator and artistic director of the summer festival New Horizons in Wrocław, which in ten years has become one of the country's most popular festivals. On the occasion of this festival he developed a large film education programme geared towards children from 6 to 18, which concerns a total of 35,000 pupils.
Three years ago the association that manages the event developed a distribution branch, to give the films selected in the festival a wider dissemination. Now seven of the films selected are released in cinemas and on DVD each year. Twenty or so cinemas, most of which are network members, buy this "pack" of films and programme them as a mini-festival. As Gutek says, if this idea has met with considerable success it's because "audiences like events".
By way of a counterpoint, Roman Gutek notes that perceptions of culture have changed, and that it has become a mass product. There is much more on offer, contents have become diluted, and viewers don't always have the required time nor concentration, he says. Gutek points to the insufficiencies of cultural education in schools as the main reason why fewer and fewer people go to see auteur films.